Image

Why innovation and new technology is important for the accommodation industry

In an industry that’s fast-paced and evolving, accommodation providers will need innovation and new technology to help them keep up to date.  Software is something that has been in the hospitality industry for a long time, which is why there is still a prevalence of on-premise legacy systems. Looking forward, accommodation owners understand that they’ll need to implement innovative technologies to succeed in the changing industry.

A competitive industry

With more competition from OTAs and the rise of Airbnb, hotels need to compete on the guest experience level, and technology can aid that. The hospitality industry has been slow to develop and adopt new technologies. We have seen the industry play catch up recently, with the development of new technologies and the adoption of more cloud-based systems. While these systems cannot be overhauled all at once, you can start to move towards more modern software infrastructure with the use of cloud-based platforms.

Technology infrastructure

With the excitement surrounding the new emerging tech trends, it is vital to focus on the fundamental systems first. Getting the foundations right will set you up for success. Starting with a system central to the functions of your business and then looking into additional complementary systems, will be the key to building a cohesive technology infrastructure.

Your systems should work together

Using platforms that don’t integrate with each other can make for complex and decentralised tech infrastructure. The limitations of fragmented tech infrastructure are inefficient processes, which is why it’s so important that all your platforms work together. You need data to be shared accurately and in real-time in order to make insightful business decisions.

Start with a property management system (PMS)

Starting with a cloud-based PMS that has comprehensive integrations with other tools will ensure you get the most out of your business. You’ll equip your staff and business with the technology they’ll need to be successful, and in the process you’ll be preparing your business for the future with cloud-based technologies.

Where you can win: Guest experience

Technology is also an important factor in creating a seamless guest experience. The easier the guest check-in and checkout process, the more enjoyable their stay will be. Having systems that work together will enable your staff to save time on the admin and help them create a flawless guest experience. With the competitive nature of hotel bookings, this could be a deciding factor in repeat guests and direct bookings.

See how Preno can help streamline your hotel management with a 14-day free trial.

Search Preno Blog

Explore our Topics

About the author

Amanda is Preno’s content strategist, with added skills in copywriting and digital marketing. Working across Marketing & Sales, she enjoys writing content that covers trends, tips, and resources that help empower hoteliers.

Subscribe to our newsletter

Other Blogs you may also like

Thumbnail

5 Important Staff Hotel Hospitality Training Programs

This blog post explores five types of employee training programs that are essential for success in the hospitality industry. Onboarding and orientation, compliance training, hard skill training, soft skill training, and product knowledge training all play an important role in helping workers gain the skills they need to be successful in their roles. By taking […]

Thumbnail

How big data can help your accommodation increase revenue: Part 1

As an accommodation owner, the focus of your business is likely centered around day-to-day running of your accommodation.  Much of the industry is set in a very old-fashioned way of how to do business. This means a lot of processes in the accommodation industry are outdated and in need of a revamp. This is especially […]

Thumbnail

Why Hotel Automation is the Next Big Thing in Hospitality

Technology has established itself as a crucial part of our personal and professional world. The hospitality sector, which has a high demand for positive experiences, has seen technology deliver greater customer satisfaction. Automation has been adopted by a large number of leading hotel chains across the globe.  From reserving a room to paying the bill […]

Thumbnail

The Advantages of Implementing a Hotel Rewards Program at Your Hotel

In today’s competitive hotel market, offering a rewards program can provide a number of advantages for your business. A rewards program can help to increase customer loyalty, improve the customer experience, provide valuable data and insights, differentiate your hotel from competitors, and foster a sense of community among your customers.  In this blog post, we […]

Thumbnail

Adapting through Covid-19: A free checklist for hoteliers and operators

There’s no denying that the coronavirus pandemic has wreaked a swift and devastating blow on our tourism industry.  These are uncharted waters for us all, and uncertainty brings with it feelings of overwhelm and fear. We know that many of you are feeling concerned – but you’re also feeling determined to stay focused on the […]

Thumbnail

Top 5 Bed and Breakfast Online Booking Software

As a bed and breakfast (B&B) owner, you understand the importance of providing your guests with a comfortable and enjoyable stay. You also know that managing a successful bed and breakfast business requires careful planning and organisation. One tool that can help you manage your business more effectively is a property management system (PMS).  A […]