Are you a United Kingdom hotel owner or operator looking for the best way to book and manage your services?  With so many different options available, it can be difficult to know which booking system is right for you and your hotel. A booking system is a software platform that enables a hotel to streamline […]

As a hotel owner or operator, you understand that the success of your business depends on the satisfaction of your guests.  That’s why it’s important to gather and use data that can help you make decisions that will improve their experience and increase sales. In this article, we’ll provide 7 ways to leverage guest data […]

A cloud Property Management System (PMS) is a software solution for hotels, and it is hosted on a remote server which is accessible over the internet. Cloud based PMS enables hoteliers to automate and streamline their day-to-day operations. By utilising a cloud-based PMS, hotels can reap the benefits of rapid reliability and low maintenance costs.  […]

A Property Management System, also known as a PMS, is an invaluable tool for hoteliers to efficiently manage their daily operations.  In this post, we will discuss the features and benefits of using a Hotel Property Management System (PMS) and how it can be used to improve your hotel’s performance. What is a Hotel Property […]

Do you want more people to be interested in staying at your hotel? To get people to walk in through the front door, you need to do more than just raising awareness about your hotel. You’ll be competing with top hotels with strong social media presences, established names, and more. In an environment that’s so […]

Hotel businesses rely on their reputation to stay in business. A hotel’s online presence and the reviews it receives are essential for acquiring new customers, retaining existing ones and increasing revenue. That is why many hotels have adopted online reputation management (ORM) techniques to ensure that their brand remains positive and trustworthy. Definition and purpose […]

Video advertising is an increasingly popular way to help hotel brands stand out from the competition. It’s more effective than static photos or text-based ads, and it allows you to tell a story and connect with potential guests in an engaging format. Video allows you to create a narrative about your brand that will inspire […]

What is hotel seasonal pricing and its benefits? As a hotelier, you want to have a steady business throughout the year.  You want to make profits during peak season and increase revenue and occupancy in the off-season. So, how do you go about doing that? By setting seasonal pricing rates. What is seasonal pricing? Seasonal […]

After a tumultuous couple of years, 2023 is finally granting some reprieve and normality across many industries, hospitality being one of them.  The world is slowly returning to familiar paths, and organisations are finally able to focus on what they do best once again. The hospitality sector was one of the most impacted areas during […]

Having a strong social media presence is essential for any business, but especially so for hotels that rely heavily on online bookings and reviews.  Optimising your hotel’s social media presence can help you increase your booking numbers, improve customer satisfaction ratings, and even boost your SEO rankings in the eyes of search engines like Google, […]

When it comes to digital marketing, there are several options that hotel owners and operators must consider in order to make sure they have a successful and profitable campaign. Paid marketing is one of the main strategies used by businesses to reach their target audience, and this is especially true in the hospitality industry. From […]

Seasonal pricing is a popular tactic used by hotels to keep their rooms filled during periods of low demand. By offering discounts, promotional packages, and other incentives, hotels can attract more customers and increase occupancy rates in times when business is traditionally slow. The goal of seasonal pricing is to maximise profit during periods of […]