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PMS Integration: Why It’s Key to an Effective Hotel Business
As a hotel business, having an effective and integrated property management system (PMS) is crucial for managing reservations, guest interactions, and overall operations. Without a PMS, tasks such as booking rooms and tracking payment would be much more difficult and time-consuming. Not only does a PMS streamline processes, but it’s the key to running an […]
15 Easy Ways to Improve Guest Experience in Your Hotel
Wonder what the secret behind delivering an elevated experience for your guests? We’ve put together a curated list of 10 easy ways to ace your guest game and blow their minds. 1. First impressions matter Haven’t you heard the saying “You only have one opportunity to make a first impression”? The same applies to your […]
Is Online Communication Important in the Hospitality Industry?
In the hospitality industry, online communication refers to the various ways that businesses communicate with their customers and clients through the internet. This can include everything from setting up a website and social media accounts to using online booking systems and even communicating via email or chat. Do you know why online communication is important […]
How To Manage Your Accommodation Business More Efficiently
Are you a hotelier who’s looking for ways to streamline your property management? If so, you’re not alone. Many hoteliers face many common problems when it comes to managing their accommodations business. From dealing with no-shows to managing last-minute reservations, there are plenty of challenges that can come up. But luckily, there are also plenty […]
12 Digital Marketing Ideas For Hotels Using Promo Codes
People always love discounts and offers. Why? Maybe it reduces the guilt of splurging or simply gives the satisfaction of having saved money. Promotional codes also known as promo codes are short, alphanumeric strings used by businesses to offer limited period offers or discounts. They are usually a part of a special marketing campaign like […]
15 Hotel Lead Magnet Ideas: Grow Your Email Database Fast
Do you want your website visitors to sign up for your email newsletter? Then hotel lead magnets are exactly what you need. A lead magnet is a freebie that you offer in exchange for an email address. It can be anything from a PDF guide to a discount code. The key is to make sure […]
How To Improve Your Hotel Website Conversion Rate
To top line managers, the term “conversion rate” is often used to describe how well a hotel does in converting prospects into sales. In other words, it’s a measure of how effective the hotel is at turning interested parties into paying guests. While there are a number of factors that affect conversion rates, one of […]
The Impact of Brexit on the Hotel Industry in 2022
In 2016, the United Kingdom voted to leave the European Union in a move that was widely dubbed “Brexit.” The impact of this decision has been far-reaching and has affected numerous industries, including the hotel industry. In the years since the vote, there has been much uncertainty surrounding Brexit and its eventual outcome. This has […]
How To Increase Your Bookings on Booking.com
The Online Travel Agency, or OTA, is the term given to an online platform that enables clients to research and book travel goods and services. The hotel business, on the other hand, sees OTAs as a way of attracting new clients who may not have heard of their establishment before. As an example of an […]
Bleisure Travel: What Is It and Why Is It Important for Hoteliers?
As the world of work and travel continue to collide, a new term has emerged: bleisure travel. Bleisure travel is the combination of business and leisure travel, and it’s a growing trend among travellers. In fact, a recent study found that nearly 60% of business trips include at least one day of leisure time. So […]
How to Set Seasonal Pricing For Your Hotel
Seasonal rates are special pricing strategies that property owners use to maximise revenue during high-demand periods. By understanding how to set seasonal rates, you can ensure that your property is rented at a price that meets your financial goals. Here’s what you need to know about seasonal rates, and how to set them for your […]
Adjusting for Inflation: Should You Raise Your Hotel Room Prices?
As a hotelier, you’re probably well aware of the effects of inflation. Prices for goods and services are steadily rising, and that includes the cost of running a hotel. But how should this affect your pricing? Many hoteliers are hesitant to raise their prices, fearing that it will deter guests from booking rooms. But if […]