Hotel Target Market Segmentation Blog image

Hotel Target Market Segmentation: Types of Travellers in the Hotel Industry

What Is Segmentation in the Hotel Industry & How to Segment a Hotel Market To remain competitive in the hospitality industry, it is first

Why You Should Implement Seasonal Pricing For Hotels

Why You Should Implement Seasonal Pricing For Hotels

What is hotel seasonal pricing and its benefits? As a hotelier, you want to have a steady business throughout the year.  You want to

The Advantages of Implementing a Hotel Rewards Program at Your Hotel

The Advantages of Implementing a Hotel Rewards Program at Your Hotel

In today’s competitive hotel market, offering a rewards program can provide a number of advantages for your business. A rewards program can help to

5 Hotel Sales Strategies You Should Be Trying

Wondering how to increase hotel room sales?  Well, you’ve come to the right place. As a hotelier, occupancy rates and revenue are at the

Advantages of Using a Real-Time Property Management System for Your Hotel

The Pros and Cons of Using a Property Management System

Advantages and Benefits of a Property Management System for Small Hotels Like any new technology, a property management system (or PMS) comes with its

10 Uncontrollable Variables That Affect the Hospitality Industry

In this article, we cover 10 hospitality industry risks, to help hoteliers be prepared for sudden change. The hotel industry is subject to change

How To Improve Your Hotel Room Service To Increase Guest Satisfaction

How To Improve Your Hotel Room Service To Increase Guest Satisfaction

Your hotel room service is one of the first things that guests will experience during their stay. You want to make sure that your

The Top Hotel Trends To Watch in 2023 and Beyond

The Top Hotel Trends To Watch in 2023 and Beyond

2023 hotel trends – what’s in and what’s out? In the last few years, we’ve seen a number of trends come and go in

UK Hospitality Staff Shortages: Why Your Hotel Staff Are Leaving

UK Hospitality Staff Shortages: Why Your Hotel Staff Are Leaving

Staff shortages are nothing new in the hospitality industry. In fact, it’s an ongoing issue that often leads to hoteliers struggling to find the

10 Ways to Deal with Staff Shortages in the Hospitality Industry

10 Ways To Deal With Hotel Staff Shortages

The hospitality industry is one of the fastest growing industries in the world. It is also one of the most labor intensive industries, which

Adjusting for Inflation: Should You Raise Your Hotel Room Prices?

Adjusting for Inflation: Should You Raise Your Hotel Room Prices?

As a hotelier, you’re likely familiar with the impact of inflation. Prices for goods and services continue to rise, and this includes the cost

How To Choose a Resort Management Software for Your Business

How To Choose a Resort Management Software for Your Business

What is Resort management software? If you’re a resort owner, then you know that there’s a lot more to your job than what an

Browse Preno's Resource Hub Articles

Start gaining more
direct bookings today