The benefits of live chat for hoteliers
A live chat tool on your website can instantly connect potential customers to one of your front desk staff. They can also provide insight into how potential guests interact with your website. The data collected can help improve the website experience for future customers.
Travellers can spend hours looking at different accommodation options and comparing them. Live chat can give you that extra edge when it comes to someone picking your accommodation over others. Ultimately, live chat can help you provide better customer service, and a better guest experience.
It helps you have a more personal online presence
Your website is one of the first touches a customer will have with your accommodation. This provides the opportunity for you to make a good first impression, and live chat can help you do just that. Your front desk team can answer any questions guests have, instantly.
Answer tailored questions
Live chat also helps your accommodation answer any unusual or specific questions that may not have been answered by your website content. Guests can discuss their stay or room preferences, and accommodation owners can recommend and up-sell complementary services to the guest. Having the opportunity to interact with your guests prior to their stay can also help in personalising their stay.
Capitalise on direct bookings
When a potential customer is on your website they are at their most engaged. You can use this opportunity to convert a potential customer into a guest. Live chat also helps add a voice to your online presence and makes your accommodation more approachable.
To capitalise on when a customer is at their most engaged, you can set the live chat to trigger during the checkout process. When dates are being selected and rooms are being picked, you can trigger the live chat to ask if they have any questions during this time. This will help you increase the chance of closing the sale.
Live chat is advantageous
Live chat is a great advantage for accommodation providers big or small. Having a quick response time to guest queries can help keep your accommodation business running efficiently. Guests have the flexibility to ask questions when they arise, and the workload can be spread out across available team members.
To find out how Preno’s simple hotel property management software can help you run your accommodation business easier, contact our friendly customer success team with any questions.
Subscribe to our newsletter
Other Blogs you may also like
How up-selling can enhance guest satisfaction and maximise revenue
Up-selling done right is a great way to increase guest satisfaction and maximise revenue for your property. We tell you the differences between up-selling and cross-selling, and give you some tips on how you can utilise these for your property. The difference: Up-selling and cross selling Up-selling and cross-selling tend to be used interchangeably. Up-selling […]
Preno, celebrating a new look and feel
At Preno, we’ve always had a unique personality and a progressive product offering and we’re delighted to be able to bring a new and fuller expression of this to life with the launch of our refreshed brand. These changes come at a time when we’re expanding our product offering and extending our global customer footprint. […]
Top 9 most iconic hotels of the world
What makes a hotel iconic? The criteria usually involves a combination of years in operation, its mark on the landscape, the service provided, and its star-studded guest list. We explore the top 9 most iconic hotels, and what made them famous! 1. The Plaza Hotel, New York Located at Fifth Avenue and Central Park South, […]
How To Improve Your Hotel Website Conversion Rate
To top line managers, the term “conversion rate” is often used to describe how well a hotel does in converting prospects into sales. In other words, it’s a measure of how effective the hotel is at turning interested parties into paying guests. While there are a number of factors that affect conversion rates, one of […]
How you can use data to maximise your revenue
One of the keys to maximizing your yield is to be more data-focused. Relying on data rather than guesswork enables you to make the best-informed decisions for your business. You can use the data to maximize your revenue and run your business more efficiently. We’ve compiled some tips to help you harness your reporting data […]
The five biggest mistakes your hotel probably makes
Running a small or boutique hotel is never as simple as a good night’s stay. If your hotel is just scraping by but not reaching the profit margins you’d hoped for, it’s time to take a look at the most commonly overlooked errors that so many hotels make. 1. Neglecting your brand So you’ve got […]